Tagged with marketing

The Good, the Bad, and the Ugly of Self Publishing

Success is not final, failure is not fatal: it is the courage to continue that counts. -Winston Churchill Having been knee deep in the trenches of self-publishing for the last several months, I feel as though I’ve gotten a pretty good perspective on what’s really going on in the industry.  Not an expert opinion, mind … Continue reading

What makes a book…beautiful?

Happy Wednesday everyone!! I’m here today as a follow up to my book launch of When Empires Fall to impart some *hopefully* useful wisdom and tips to you in regards to book design and publishing!  I am doing this post in conjunction with the awesome graphic design team over at Blue Harvest Creative, and you … Continue reading

Have you been branded??

Alright, so this is pretty much a page out of Marketing 101, but I see so many authors out there not follow this very simple yet crucial rule:  YOU MUST HAVE A BRAND. What do I mean by brand?  Well, it actually could refer to a lot of things.  The most important in regards to … Continue reading